The business environment is changing. Hornby and Bachmann have huge operational costs (ie people, processes and business practices) that are hugely inefficient relative to competition that has fewer people and smaller overheads. Hence accurascale and other new entrants can work on a lower gross profit margin than existing participants as they will be impacted by lower operational costs before getting to the net profit margin figure. Bachmann will have had to reduce their gross profit margin to something more akin to accurascale's on the class 31 to just be competitive. I do wish Hornby (and Bachmann, and other sleepy manufacturers) would get more brutal in cutting unnessesary operational costs to become competitive again. Yes that will be hard on some people in redundant roles, but the consequence of not doing this will be the whole business folding (therefore affecting all people in all roles, not just some of the people in some roles). Hornby skimping on QC and exploring innovations where not needed is an example of corporate mismanagement in my eyes - turning a blind eye to the real issues and instead trying to skimp in other areas (eg QC) and try an justify a higher price for features not needed. I wish the company was better run as it is in the interests of all of us (competitors and us customers) for Hornby to survive