I would start with a GWR O38/O42 as these are a pre-war design . Despite being different diagram numbers, these diagrams were identical as far as I have been able to tell. The only difference seems to have been that the O38s were built for United Dairies and the O42s for Express (plus the smaller dairies that had opted for the same fittings. The O39s were the same apart from having a different ladder with a central platform.
So from a single model with 1 alternate ladder tooling you could produce O38, O39 and O42. This would cover about 50 vehicles for Express, United Dairies/Unigate, CWS, IMS, West Park Dairy, and Nestle. It would cover both the colourful 1930s liveries and the later BR dull silver and (I think) St Ivel. These worked all over the (G)WR and SR. While only representing about 10% of the fleet, it covers all the main iconic dairies and several colourful liveries.
If we could stretch to a second prototype, I would opt for the GWR O57 or O60. These were built in large numbers after WW2 and featured the distinctive ladder and platform at one end. The main difference is that the O60s were a BR design and featured roller bearings.
So with 2 toolings and one ladder variant, you could build 3 visually distinctive styles of tank covering everything from an array of colourful 1930s liveries to the St Ivel and dull silver liveries of the diesel era.