gwrrob

I'm puzzled. People have made a conscious decision not to eat meat/animal products. Why then, make an effort to make food look like meat?

Because meat is delicious, and in making alternatives there is an element of inclusion for vegans - I say this as someone who has recently gone vegan. Even if you no longer eat meat, you should be able to eat something that looks and tastes similar, especially if its a common food item that you previously enjoyed eating.

Have you ever seen a sausage roll running around? No, me neither...