Does this advertising work for them though?
I never looked at the adverts although I can remember one, the Hattons one, most probably because I already know of them.
I am sure most of the readers know of the other advertisers already too.
To advertise in all the forms of media now available must cost businesses a fortune, I suppose some of it must work or they wouldn’t do it, but I don’t think I have bought anything I didn’t know I wanted/needed just because it popped up on an advert,(unless it has worked in a subliminal way).
Anything railway related I want I just look on Hattons website, if they don't have it I will then google it.
New or upcoming items are announced on forums so I wouldn't miss anything.
Same goes for other advertising.
If I need a shirt or pair of shoes I just go to town and look in the clothes/shoe shops. If I need food I just go to the supermarket/butchers/greengrocers etc. I don’t need an advert to tell me about Cornflakes and where to get them.
If there was something I found I needed/wanted and didn’t know where to get it, I would just ask on a forum or google it.
Has anyone bought anything they didn’t know they wanted or weren’t looking for just because it popped up in online/magazine/tv/radio adverts? Nuisance adverts would stop me buying from that business. All the junk mail I get goes straight in the bin without being looked at.
Google is your friend.