RMweb Gold colin penfold Posted October 17, 2016 RMweb Gold Share Posted October 17, 2016 Just curious really but do BRM deal with Sainsburys? At North Walsham they went through a phase of displaying BRM with the "best sellers" about as far as you can get from the relevant section where the other 3 of the big 4 live. Then suddenly it stopped. No BRM. Must be nearly a year now since it's been on the shelves. Im in there weekly and see all the other 3 regularly so I'm confident I'm not just missing it. Anyone care to satisfy my curiosity? Link to post Share on other sites More sharing options...
Stevelewis Posted October 17, 2016 Share Posted October 17, 2016 Magazines are usually distributed to retailers by a local wholesaler, not the actual publisher, from time to time companies such as JS carry out ' range reviews' across various sectors of their trade to monitor how products are selling and if it is proving profitable to retain them in the stores, ie if something is not making a profit for the amount of shelf space it occupies, then that product will be delisted. Stores also have a grading system, which means that some products will not be found in smaller stores, sometimes a fast selling product ( ie profitable) will be extended to be ranged in the smaller stores and vice versa Link to post Share on other sites More sharing options...
Administrators SteveCole Posted October 18, 2016 Administrators Share Posted October 18, 2016 Magazines are usually distributed to retailers by a local wholesaler, not the actual publisher, from time to time companies such as JS carry out ' range reviews' across various sectors of their trade to monitor how products are selling and if it is proving profitable to retain them in the stores, ie if something is not making a profit for the amount of shelf space it occupies, then that product will be delisted. Stores also have a grading system, which means that some products will not be found in smaller stores, sometimes a fast selling product ( ie profitable) will be extended to be ranged in the smaller stores and vice versa Stevelewis is bang-on here. If a magazine is shown in a promotional area, such as 'Best Sellers' or in a display 'box' it usually means that they have paid for that promotion and to appear in an extra number of stores. BRM is stocked in a significant number of Sainsburys stores but not all of them - it must be that your store is one that the magazine doesn't appear in. Link to post Share on other sites More sharing options...
Stevelewis Posted October 18, 2016 Share Posted October 18, 2016 I noticed that BRM did appear in some Tesco stores i was doing some checks in a few months or more ago, but then appeared to be deleted, I am afraid that the only Model Railway mag that seems to be listed now is the one from Devon, although I honestly don't know why, when the content therof is perused!! Just to clarify I don't do any work in the Magazine sections ( but it is handy to have a little bit of a read) Link to post Share on other sites More sharing options...
Administrators SteveCole Posted October 18, 2016 Administrators Share Posted October 18, 2016 BRM is now in more stores than ever before. Our sales have increased quite drastically over the last 12 months, hence recent range reviews have seen our listings go up. Link to post Share on other sites More sharing options...
RMweb Gold grandadbob Posted October 18, 2016 RMweb Gold Share Posted October 18, 2016 BRM is certainly stocked at my local Sainsbury's at North Cheam along with several other railway mags. Not much help for Colin though! Link to post Share on other sites More sharing options...
RMweb Gold sjrixon Posted October 18, 2016 RMweb Gold Share Posted October 18, 2016 And mine in Reading.. Link to post Share on other sites More sharing options...
Steamport Southport Posted October 18, 2016 Share Posted October 18, 2016 Sainsbury's is a very useful supermarket, it keeps the scum out of Waitrose.... Jason Link to post Share on other sites More sharing options...
Andrew P Posted October 18, 2016 Share Posted October 18, 2016 Sainsburys Swadlincote always has it, along with the other 3 Majors. Link to post Share on other sites More sharing options...
stewartingram Posted October 18, 2016 Share Posted October 18, 2016 I have to ask - what about Ealing.....? Stewart Link to post Share on other sites More sharing options...
Guest Midland Mole Posted October 18, 2016 Share Posted October 18, 2016 Sainsbury's is where I get my magazines: BRM/RM/MR (although I did subscribe to BRM at Peterborough ) - Alex Link to post Share on other sites More sharing options...
RichardS Posted October 18, 2016 Share Posted October 18, 2016 Just curious really but do BRM deal with Sainsburys? At North Walsham they went through a phase of displaying BRM with the "best sellers" about as far as you can get from the relevant section where the other 3 of the big 4 live. Then suddenly it stopped. No BRM. Must be nearly a year now since it's been on the shelves. Im in there weekly and see all the other 3 regularly so I'm confident I'm not just missing it. Anyone care to satisfy my curiosity? You'll have to shop at JS Longwater (Costessey), Colin. Link to post Share on other sites More sharing options...
Steamport Southport Posted October 18, 2016 Share Posted October 18, 2016 I've noticed that the local ASDA can be very hit and miss when it comes to railway magazines. They can have none, one copy of each of the main magazines, six of each or a random issue that's a year old that has appeared from nowhere. Jason Link to post Share on other sites More sharing options...
RMweb Gold colin penfold Posted October 18, 2016 Author RMweb Gold Share Posted October 18, 2016 You'll have to shop at JS Longwater (Costessey), Colin. Thanks but I was simply expressing an interest in the decision process. I don't really buy BRM and if I did I would get it from the newsagents. Certainly wouldn't go out of my way to the far side of the City where I never go. Link to post Share on other sites More sharing options...
RMweb Gold griffgriff Posted October 18, 2016 RMweb Gold Share Posted October 18, 2016 I have to ask - what about Ealing.....? Stewart I'm not sure but if it is I doubt it's next to the MRJ the publishers of which are unaware of the modern concept of the 'super market' Griff Link to post Share on other sites More sharing options...
mikeharvey22 Posted October 18, 2016 Share Posted October 18, 2016 I'm not sure but if it is I doubt it's next to the MRJ the publishers of which are unaware of the modern concept of the 'super market' Griff Most supermarket trolleys fail to meet coarse scale standards let alone the lovely engineering finesse found in MRJ. To its credit my local WHS in Redditch stocks an extensive range of rail and modelling rail magazines, including MRJ. Link to post Share on other sites More sharing options...
Hroth Posted October 19, 2016 Share Posted October 19, 2016 My local "big" Sainsbugs has BRM as well as Hornby, Model Rail and Railway Modeller. They also seem to stock a representative range of 1:1 scale mags too. MRJ does not make an appearance (the place is probably too coarse for their refined sensibilities!). The smaller store about 2 miles away mainly stocks childrens comics and knitting pattern/lurid lurve story mags. Link to post Share on other sites More sharing options...
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